Wireless Content
How will consumers react to Sprint Nextel and Verizon’s text messaging rate increase from 15 cents to 20 cents per message?
Comments
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on Jan 10, 2008
This is a ploy by the carriers to aggressively gain data bundling and increase predictable revenues. It is very hard not to support this measure.... we get paid to sell it! -
on Jan 10, 2008
I think by now, consumers are so accustomed to text messaging and comfortable with it that they will just roll with it. Although not to the same extent, I liken it to gas prices. People complain when they go up but it's not like they stop driving.